Why is it So Hard to Get People to Write Reviews?

Do you write reviews?
http://perceptionofannie.wordpress.com/2014/11/03/
Why-is-it-so-hard-to-get-readers-to-write-reviews?
Before I published my first and only book I must have read every article and every excerpt that came out about indie writing and publishing.
But the one thing they don't tell you is how to get the readers to write a simple honest review.

I have to say that besides doing promotional stuff, getting readers to post a review has been the hardest part of writing.

What now..

So what happens after your book is finally published? This is when the fun begins and the promotional part of being an indie starts.  No one's going to get your book out there for you. And the sad truth is; if you don't do the promotional stuff the book you worked so hard on will just sit there and you'll be lucky if you sell any books.